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Ms. Elizabeth Martin

Senior Vice President, Strategy & Innovation Group at Optum Serve

Elizabeth Martin is a Senior Vice President with the Strategy & Innovation Group at Optum Serve. Optum Serve, the federal facing arm of UnitedHealth Group, is a healthcare company first, tailoring expertise to help federal partners reach their goal of bettering health for those they serve. Leading all innovation initiatives for Optum Serve,

Martin is a trusted advisor advancing leading-edge innovation and strategic execution resulting in sustainable growth and optimized performance across multiple federal markets. Martin joined Optum and UnitedHealth Group in 2009 and since served in a variety of leadership capacities in public programs including Project Director for both CMS’ Comprehensive Primary Care Plus-Regional Learning Network initiative and its Health Care Innovation Awards.

Currently, Martin advances innovative initiatives that help improve the health and well-being of citizens the federal government serves with particular focus on military members, veterans, and their families ensuring effective and holistic healthcare delivery with integrated coordination across providers, coverage, and services.


Martin received her law degree from Boston College, her business degree from Creighton University, and her Doctorate in Psychology from Pacifica Graduate Institute.

Ms. Elizabeth Martin
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